Tashkent: The International Media Forum "Islamic Civilization: A New Perspective - New Discoveries" commenced in Tashkent, Uzbekistan, attracting nearly 300 media representatives and experts from 50 countries to discuss the media's role in promoting Islamic civilization and preserving its heritage.

According to Qatar News Agency, the forum, running until August 28, focuses on conveying Islamic civilization accurately to non-Muslim audiences and preserving its heritage for future generations. Dr. Firdavs Abdukhalikov, Director of the Islamic Civilization Center in Uzbekistan, emphasized the need for modern means to deliver historical studies of Islamic civilization, urging for a restoration of national memory and a responsible study of heritage.

Dr. Abdukhalikov advocated for policies to correct misconceptions about Islam, highlighting the center's efforts to spread its message collaboratively. The forum's first day included sessions on the role of the Center for Islamic Civilization in Uzbekistan and the use of new media formats to introduce Islamic heritage.

Participants exchanged views on utilizing documentaries, digital platforms, and strategic communication to present cultural heritage and engage global audiences. The forum reviewed media experiences in showcasing Islamic civilization's history, including the successful "1001 Inventions" initiative and "Whispers of Wisdom" project.

The second season of "Whispers of Wisdom," focusing on scholars and philosophers, was also announced. Sessions highlighted Uzbekistan's approach to global image projection, emphasizing human stories and historical figures like Al-Khwarizmi, Ibn Sina, and Ulugh Beg.

The discussions covered the use of television, digital platforms, social media, and podcasts, as well as Mali's efforts to showcase Timbuktu's heritage. The role of journalists in cultural transformation and projects using AI to create interactive digital representations of scholars were also explored.